Crazy Egg pricing
| Plan | Price | Notes |
|---|---|---|
| Free | $0 | Web analytics, instant heatmaps, conversion analytics and surveys. No A/B testing. |
| Starter | $29/month, billed annually | 5,000 tracked pageviews, 5 heatmap reports, 50 recordings a month. No A/B testing. |
| Plus | $99/month, billed annually | 150,000 tracked pageviews, 75 heatmap reports, 1,000 recordings, unlimited A/B testing, device targeting. |
| Pro | $249/month, billed annually | 500,000 tracked pageviews, 100 heatmap reports, 5,000 recordings, targeting by device, country, UTMs and conversions, export to AI. |
| Enterprise | $599/month, billed annually | 1,000,000 tracked pageviews, 200 heatmap reports, 10,000 recordings, all audience segments, SAML single sign-on. |
Has a free plan. Offers a free trial. From Crazy Egg's pricing page.
How Crazy Egg prices
Crazy Egg sells four paid plans, all billed annually, sized mainly by tracked pageviews per month plus heatmap and recording limits. Every plan includes unlimited website domains and team members. A free plan covers web analytics, instant heatmaps, conversion analytics and surveys.
As listed on crazyegg.com/pricing on September 28, 2026:
| Plan | Price | Tracked pageviews/month | Recordings/month | A/B testing |
|---|---|---|---|---|
| Starter | $29/month | 5,000 | 50 | No |
| Plus | $99/month | 150,000 | 1,000 | Yes, device targeting |
| Pro | $249/month | 500,000 | 5,000 | Yes, plus country, UTM and conversion targeting |
| Enterprise | $599/month | 1,000,000 | 10,000 | Yes, all segments, plus SAML SSO |
What testing really costs
A/B testing starts on Plus, so the real entry price for split testing is $99 a month, paid as $1,188 for the year. Starter at $29 a month ($348 a year) is a heatmaps and recordings plan.
A worked example
An online store gets 90,000 pageviews a month and wants to A/B test its product page layout while watching heatmaps of each version.
- Starter's 5,000 pageviews is far too small, and it has no A/B testing anyway.
- Plus covers 150,000 pageviews with unlimited tests, at $99 a month, billed as $1,188 a year.
- If the store wants to target tests by country or UTM campaign, it needs Pro at $249 a month, or $2,988 a year.
Heatmaps don't sample by default, so every pageview on a tracked page counts against the limit. Setting a lower sample rate on busy pages stretches the allowance.
Costs to watch
- The pricing page lists no monthly billing option. All plans are billed annually.
- At the pageview limit, data collection pauses until the next month instead of adding overage charges.
- Extra heatmaps or recordings, AI-formatted exports and personalization or audience targeting for A/B tests are sold as add-ons through sales.
- There's a 30-day free trial on paid plans, so you can check the fit before the annual charge.
Compared with Outtest
Outtest starts at $29 a month for 3 tests, billed monthly or 20% off yearly, and every plan includes every feature. It has no heatmaps or session recordings, so it's a different purchase. Crazy Egg is strongest on behavior data, Outtest on running tests and judging them on revenue.
Crazy Egg vs Outtest on price
| Outtest | Crazy Egg | |
|---|---|---|
| Best for | Founders and small teams who want tests run for them and judged on real revenue, without a CRO specialist. | Small teams and agencies that want heatmaps, recordings and simple A/B tests in one subscription, installed with one snippet. |
| Price | From $29/month (3 tests a month). 20% off yearly. | Four paid plans, all billed annually, from $29/month (Starter) to $599/month (Enterprise), priced by tracked pageviews. A/B testing starts on Plus at $99/month. There's a free plan without A/B testing and a 30-day free trial on paid plans. |
| Free plan or trial | No free plan or trial | Free plan |
| AI builds the test versions | Yes | Partly |
| Judges tests on revenue from your payment tool | Yes | Partly |
| Visual editor | No | Yes |
| Server-side tests | Partly | Partly |
| Stats engine | Bayesian, on revenue per visitor | Frequentist (chi-squared), with an optional multi-armed bandit |
| Payment integrations | Stripe, Shopify, Polar, Whop, Paddle, Lemon Squeezy, Gumroad, Dodo Payments, Creem, RevenueCat, Chargebee | Shopify, Magento |
Questions people ask
How much does Crazy Egg cost?+
Paid plans are $29, $99, $249 and $599 a month (Starter, Plus, Pro and Enterprise), all billed annually. A free plan covers web analytics, instant heatmaps, conversion analytics and surveys. Prices checked on crazyegg.com on September 28, 2026.
Which Crazy Egg plan includes A/B testing?+
A/B testing starts on Plus at $99 a month, billed annually, with unlimited tests and variants. Starter doesn't include it. Targeting tests by country, UTM or conversion status needs Pro or Enterprise.
How does Crazy Egg pick an A/B test winner?+
Crazy Egg uses a chi-squared test to report the statistical significance of each variant against the others, alongside conversion rates over time. You can split traffic manually or let a multi-armed bandit shift traffic toward the better performer.
Does Crazy Egg charge overages?+
No. When you reach your monthly tracked pageviews, data collection pauses and resumes on the 1st of the next month. You can upgrade, or buy extra heatmap or recording capacity as an add-on through sales.
Can Crazy Egg measure revenue from A/B tests?+
Not from a payment tool directly. Its A/B goals are clicks, page visits, form submissions, ad pixel events and custom events. The Conversion Tracking API can send conversions with a monetary value from your own systems. Outtest, by comparison, judges every test on revenue per visitor from the payment tool.
Sources
Checked on 28 September 2026 from Crazy Egg's own pages. Prices and features change; check Crazy Egg's site before you buy.
Let Outtest run your split tests
AI agents read your analytics and payments, find where you lose the most money, build the fix and test it. Every test is judged on revenue, not clicks. Plans from $29 a month.